All European campaigns that have won a digital award in a national or international award competition are invited to participate. The IAB Europe Research Awards recognise and showcase great European digital research projects and the contribution they have made to the development of the digital advertising industry. Best use of digital advertising for direct response or lead generation campaigns. Each criteria will be scored out of 5. Influencer Marketing Best influencer marketing campaign that delivers the highest level of consumer engagement and fulfills brand objectives. Each criteria is weighted equally and will be scored out of 5.
Anna Lubowska Independent Business Advisor
IAB Awards is the most prestigious professional architectural award of the country which is given every two years. Originally established as the IAB Design Awards in to recognize, honor and promote outstanding examples of contemporary architecture in Bangladesh and to encourage excellence in architectural practice. In this journey over 24 years, Awards have been given to outstanding projects after rigorous judging process by jury boards comprising prominent and professional architects and experts. To be more inclusive and at the same time more diverse the Awards have been renamed as IAB Awards from the current cycle
The IAB Europe Research Awards recognise and showcase great European digital research projects and the contribution they have made to the development of the digital advertising industry. With new categories in both competitions there are now more than 30 categories to choose from across the two awards. View the full list of categories, judging criteria and entry fees here. Why enter?
You can submit your case in one or more of the 10 different categories available, according to the campaign objectives. There will be four different expert juries rewarding the winners of the 10 categories as such:. The case shows how the digital channels are used in the campaign and how the different touchpoints are combined to get the best result. Awards the best campaign that mainly used digital channels display, video, social, DOOH, e-mailing…. Awards the most meaningful campaign during the Corona crisis and which mainly used digital channels display, video, social, DOOH, e-mailing…. Technology is the base of the evolution of the marketing activities nowadays.